Built for CHOICE Arrangements

One marketplace. Every benefit. Better decisions.

Choice Benefits brings health coverage, voluntary benefits, AI-powered guidance and mobile enrollment together in one connected employee experience.

From The ICHRA Shop: benefits expertise meets modern technology.
CHOICE BENEFITS
Welcome back, Taylor

Your benefits, all in one place

Available benefit balance$725.00Monthly
Health
Dental
Vision
Life
Voluntary
AI
Ask Janet

The complete Choice Benefits experience

Five connected capabilities turn a health reimbursement arrangement into a benefit employees can understand, choose and use.

01

AI Benefits Assistant

Personalized, 24/7 guidance that helps employees understand coverage and make informed benefit decisions.

02

Voluntary Benefits

Dental, vision, life, disability and supplemental benefits alongside individual health coverage.

03

Employee Enrollment

A guided experience for comparing plans, reviewing options and completing benefit selections confidently.

04

Mobile Application

Benefits, balances and support available wherever employees work and whenever questions arise.

05

Product Demonstrations

See the connected platform in action and explore how it can support your organization or clients.

Meet Janet

Benefits guidance that moves employees forward.

Janet, the Choice Benefits AI Assistant, turns complicated benefit information into clear, personalized next steps—from common questions to coverage decisions.

See the AI Assistant
Personalized answersGuidance grounded in the benefits available to each workforce.
Connected decisionsHealth plans and voluntary benefits considered as one package.
Available around the clockSupport employees beyond office hours and enrollment meetings.
Employee experience

From allowance to enrollment—without the fragmentation.

Employees move through one coherent experience: understand the employer contribution, compare health coverage, add voluntary benefits and access ongoing support.

UNDERSTAND

Know the benefit

Clear communication explains what the employer provides and how employees can use it.

COMPARE

Evaluate coverage

Employees consider premiums, networks, prescriptions and financial exposure.

CHOOSE

Build the package

Health insurance and additional benefits come together around individual needs.

ENROLL

Complete selections

A guided path reduces confusion and helps employees finish enrollment.

USE

Stay supported

Mobile access and AI guidance keep the experience useful throughout the year.

See Choice Benefits in action.

Explore the benefits marketplace, AI assistant, enrollment experience and mobile application in a personalized product demonstration.

Schedule Your Demonstration